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The ignition point for visionary Boutique Hotel investors to find, fund, and operate  profitable boutique properties.

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Ever pictured creating your own boutique hospitality brand? Now you can!

  • Create the ultimate getaway for your guests, groups, and your own family to enjoy.
  • Create the recurring cash flow stream that fuels your life.
  • Create a lifestyle business that allows you to do what you want when you want.

 

About

Hotel Launch is where bold ideas meet the future of Boutique Hotel hospitality. Designed for maverick investors ready to leave a mark, we blend out-of-the-box strategies, fearless mentorship, and a hand-picked tribe of innovative investors. We’re not just building hotels - we’re crafting stories, shaking up an industry, and turning visions into vibrant, unforgettable destinations through creating our own Boutique Hotel properties. Welcome to the next wave of Boutique Hotel investing through Hotel Launch.

Apply Now →

Ever pictured creating your own boutique hospitality brand? Now you can

  • Create the ultimate getaway for your guests, groups, and your own family to enjoy
  • Create the recurring cash flow stream that fuels your life
  • Create a lifestyle business that allows you to do what you want when you want
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About

Hotel Launch is where bold ideas meet the future of Boutique Hotel hospitality. Designed for maverick investors ready to leave a mark, we blend out-of-the-box strategies, fearless mentorship, and a hand-picked tribe of innovative investors. We’re not just building hotels - we’re crafting stories, shaking up an industry, and turning visions into vibrant, unforgettable destinations through creating our own Boutique Hotel properties. Welcome to the next wave of Boutique Hotel investing through Hotel Launch.

Expert guidance and resources needed to scale to the next level. Plus the community to support you along the way.

Boutique Hotel Investing Course

27 in-depth videos to build your foundation as a Boutique Hotel investor. Learn the AOS framework - Acquisitions, Operations, Scale - and be on your way to closing your first or next deal with all the lessons learned from over 20 hotel projects.

Access to the Hotel Launch Community

Join the only exclusive Boutique Hotel Mastermind group, filled with badass hotel investors who are all focused on hotel deals. From ground-up development to hotel/motel makeovers to unique-stay resorts, our community encompasses the entire niche of Boutique Hotels. This is where you find your tribe!

Group and 1-on-1 Coaching with Blake

Experience so much more than your typical mastermind. This isn’t access to resources and “Welcome to the group”. This is the hands-on coaching and community-based feedback you need to break through your bottlenecks.

 Proprietary Hotel Operating System

Step into the proven framework from Day 1. You don’t have to waste time trying to recreate the wheel. This is the same reason franchises are so successful. Start with the SOPs, systems, frameworks, and documentation that make for a profitable hotel.

Transition to the Commercial side of Short-Term Rentals so that you can:

Get multiple units with only one property purchase.

Avoid the everchanging STR regulations with being properly zoned for commercial use.

Use little-to-none of your own money by bringing on investor capital.

Buy from tired owners who are often interested in seller-financing.

Start with enough revenue to scale yourself out of the day-to-day operations.

Earn more and beat your competition by standing out and creating a unique space.

 Member Testimonial

The shift is happening... be a part of the Boutique Hotel boom!

Boutique Hotels are on the rise. It’s a $25M industry that is projected to grow over 7% annually, with ADR growth following the same trend. Couple that with the fact that more than half of small businesses (including hotels) are owned by Baby Boomers who are retiring at a rate of over 10,000 per day and it represents an unprecedented opportunity for YOU!

  • The (growing) availability of deals.
  • Growing demand from guests.
  • The ability to drive revenue with multiple revenue sources.
  • We’ve experienced all of this and MORE inside the community!

Hi, I’m Blake!

While still active duty in the Military, I purchased over $25M in Real Estate and I built my STR/hotel portfolio to over 200 units, including 6 Boutique Hotels (and counting!).

Now I specialize in the acquisition and management of value-add hospitality properties. I’ve bought, renovated, and managed a $17M portfolio of six Boutique Hotels in multiple markets nationwide and oversaw construction management of $5M on those projects.

Now I specialize in the acquisition and management of value-add hospitality properties. I’ve bought, renovated, and managed a $17M portfolio of six Boutique Hotels in multiple markets nationwide and oversaw construction management of $5M on those projects.

I built my boutique hotel company to over $3M/year in topline revenue with 25 employees and have hosted tens of thousands of guests and received thousands and thousands of 5-Star reviews.

I continue to expand in the Hospitality space with larger hotels, resorts, and unique, amenity-rich properties. And now, I want to help investors like you do the same!

Hear what others say about Blake’s mastermind:

  • Josh and Diana

 

Blake’s boutique hotel mastermind provided more value than we ever even imagined. Not only does Blake have expertise with different scales of boutique hotels himself (in addition to a background in syndications), but his mastermind comes with an open book to all his systems and processes that allow him to be successful with his own business. Blake’s mastermind makes scaling into boutique hotels less scary by having him as a great resource, along with his video course that allows you to reference different topics at any time. It’s the best value we have ever gotten from a mastermind.

  • Tayna Rooney

 

Blake’s Mastermind is awesome! Great group of people working towards big goals. My favorite part? Blake, hands down. Having access to Blake to run numbers on different scenarios and have help every step of the way is worth the price of admission in a heartbeat! Access to Him and the community is a huge head start that others don't have.

  • Felipe Caldeira

 

Blake’s mastermind offers incredible value, far exceeding the investment I made to join. His expertise in boutique hotel investing has been crucial for our success. From the start, Blake was there to guide me through analyzing, underwriting, and structuring our hotel purchase. After we closed the deal, his operational knowledge and the standard operating procedures (SOPs) he provided significantly eased the process of setting up hotel operations from scratch. I can’t imagine tackling a project like this without a resource like Blake. His willingness to assist every step of the way has been instrumental in our journey.

The Values That Drive Us

Extreme Accountability

Every entrepreneur knows that success is on the other side of failure. And we embrace and talk openly about our failures to collectively learn from them and get better. We connect you with other Hotel investors and meet regularly to keep you on track.

Go for growth

This is the group that brings your vision to life. We love going big and tackling the big problems together. When you join, you join a like-minded group of crazy dreamers where big ideas are encouraged - and chased.

Value First

We believe in giving value first and always. Everything centers on how we can help you the most. There are no upsells - ever. This is the premiere group where your success is our number one focus.

Genuine Connection

It starts with meeting you where you are. Every situation and every deal is different. We get to know you for you so we can best help with your individual situation.

Join the growing, expert-led community that is changing the Boutique Hotel landscape filled with fellow Hotel investors ready to support you.

Nation-wide Community

Become part of the hotel community spanning all across the country, with hotels represented in almost every region in the U.S. We take "your network is your net worth" to a whole new level. What's better than getting market insights from other Members around the nation?

2 Weekly Calls for
Education and Accountability

Every week we dig deep on the hot topic issues around finding, funding, structuring, marketing, and operating Boutique Hotels. We bring in expert guest speakers from all domains and get access to the best and brightest. Plus, get exposure to real hotel deals to inform your own projects.

Access to Blake
and his team

What makes this different is the level of access you get. Blake and his team of hotel assassins become part of your team from start to finish. You get to leverage the strength of this team on everything from getting deals to raising capital, and get help every step of the way.

Hotel Operations Systems
from anywhere

Access your member portal on any device and be ready to implement from anywhere. This is more than a group, your membership also comes with the proprietary operating systems that have worked on proven to work on properties of all types, of all sizes, all across the Country.

PLUS, get these bonuses!

  • Custom Hotel Analysis Tool ($3,997 Value)
  • Speaker and Call Vault ($1,997 Value)
  • Due Diligence Checklist ($3,497 Value)
  • See what is working across the community portfolio at large to implement into your own business.
Apply Now →

Who this group is for:



➤ Experienced real estate/STR/business owners with a hotel deal under contract, as well as current hotel investors ready to scale with Boutique Hotels!

➤ Those who want to build a high cash flow lifestyle business to fuel their life.

➤ Those who want to save time and skip the pain to building a profitable Boutique Hotel business.

➤ Those who want to build an enduring hospitality brand to hold for generational wealth or make a big exit to institutional investors.

Apply Now →

No Questions Asked. 100% Satisfaction Guarantee!

Our 100% Satisfaction Guarantee means that if you're not completely happy with your purchase, we'll address your concerns promptly and effectively, no questions asked.

30 day- Satisfaction Guarantee

So that you can try out the program and see if it’s right for you with absolutely no risk at all.

Refund Payment

So if you’re at all unsatisfied with the program then you can just send me an email and I’ll refund your payment, no questions asked.


Frequently Asked Questions

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DISCLAIMER

Nothing available on or through this course should be understood as a recommendation that you should not consult with a financial professional to address your particular situation.